1. Search Engine Optimization (SEO).
2. Pay-per-Click (PPC).
3. Social Media Marketing.
4. Content Marketing.
5. Email Marketing.
6. Mobile Marketing.
7. Marketing Analytics.
8. Affiliate Marketing.
Digital marketing means using electronic media for promotion of goods and services. An activity based on internet aiming to sell goods or to provide services.
Now the world enters to digital age means people spends average 6-8 hours daily to digital platforms. Businesses are now more diverting and promoting their products and/or services on these platforms. Marketing means connecting with customers in the right place at the right time, and if customers are online approx 6-8 hours a day, then that is where businesses should go.
The promotion of brands to connect with potential customers using the internet and other forms of digital communicaion.
When it comes to costing digital marketing platforms offer more affordable alternative to the traditional method. With just a small subscription you can opt email marketing to send direct emails to millions of customers.
With small investment business can get substantial returns. Running advertisment campaigns on social media platfoms costs less in compare to traditional marketing techniques.
Google analytics is very effective tool for measuring specific goals to be achieved on a website or blog. Google AdWords manage allows users to monitor the performance of their ads on Google search. You can get all information about advertisment viewed by viewer which helps to learn about conversion rates.
Social media plateforms usually works with algorithm that studies and collates user preferances. Such that specific ad campaigns are shown only to interested users which cut down on the cost of marketing.
Marketing to digital platforms allow campaigns to be targeted at specific customers, specific regions or coutries.
Methodology of our Social Media Marketing Strategy